Manajemen Strategik Pendidikan Al Islam dan Kemuhammadiyahan dalam Membangun Karakter Mahasiswa

Abstract

Strategic management is a model of organizational management that is considered effective in achieving goals. Strategic management has been used in the management of ideological education and character at Muhammadiyah University. But the output of character education in PTM is considered not effective in achieving goals. Therefore researchers want to reveal the reasons why the strategic management of AIK education (Al Islam and Kemuhammadiyahan) in PTM has not been effective?. This study uses a qualitative approach with descriptive analytical study methods. The results showed that the strategic management of AIK education in PTM has not been effective in producing educational output in thought and spiritual movements due to the lack of development of AIK coordination and communication in the central organization and PTM. Conclusion: Effectiveness of strategic management of AIK education in PTM can be built if it has a fast, precise and systematic source of data and information.