INTERNATIONAL PUBLIC RELATIONS MELALUI GASTRO DIPLOMACY PROGRAM “INDONESIA SPICE UP THE WORLD”
Abstract
Diplomacy through food known as gastrodiplomacy. Indonesia as a multicultural country, has many food from each region. Through The Indonesian Spice Up The World Program which was launched by the govermant in June 2020. It aims to introduced Indonesian culinary delights to the foreign public in order to increase economic value in fields of tourism, trade and investment through the gastronomic industry. This program is a soft public diplomacy from Indonesian Government to foreign publics. The government as the implementing actor of the program can also be said as the international public relations of a country that have responsible for the success of the program.
References
Abdurachman, Oemi. 1979. Dasar-dasar Public Relations. Alumni. Bandung.
Anggoro, M. Linggar. 2002. Teori dan Profesi Kehumasan Serta Aplikasinya di Indonesia. Bumi Aksara. Jakarta.
Djelantik, Sukawarsini. 2008. Diplomasi Antara Teori dan Praktik. Yogyakarta: Graha Ilmu
Pujayanti, Adirini. 2017. Jurnal Politica Volume 8 no. 1 Mei 2018. Pusat Penelitian Badan Keahlian DPR. Jakarta.
Yeremias. Erna Kurniawati. 2018. Gastrodiplomacy Indonesia Di Belanda Era Pemerintahan Joko Widodo. Jurnal Paradigma Volume 22 no. 1 Januari-Juni 2018. Universitas Nasional Pembangunan “Veteran” Yogyakarta. Yogyakarta.
Sumber on-line: http://www.gastrodiplomacy.net/about-
dr-wantanee-suntikul https://www.kemenparekraf.go.id/hasil-
pencarian/indonesia-spice-up-the- world-kenalkan-rempah-nusantara- ke-mancanegara
https://kemlu.go.id/portal/id/read/1771/ berita/restoran-indonesia-di-luar- negeri-ujung-tombak-gastro- diplomacy-indonesia
https://kemlu.go.id/portal/id/read/3400/ berita/indonesia-spice-up-the- world-bergema-di-kota-paman- ho-industri-kuliner-dorong- pemulihan-pariwisata
